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Competition is fierce for companies in the consumer packaged goods (CPG) space. Market saturation and low switching costs create nonstop pressure on CPG companies to innovate and stand out. 

The battle for shelf space can make it hard to keep your brand top of mind. Then there’s the continuous wave of new entrants disrupting the market.

In such a competitive landscape, standing out requires more than just a great product—it demands a strategic consumer packaged goods marketing approach.

Socialfly can help you turn challenges into opportunities in today’s fast-paced market. 

We work with CPG companies to craft messaging that resonates with consumers—and keeps them coming back again and again. 

Whether you’re looking to build a strong brand identity, engage with consumers on social media, or drive sales through targeted advertising, our consumer packaged goods digital agency has the expertise and tools to elevate your brand.

We Help Brands Stand Out

Socialfly helps CPG brands cut through the noise with targeted strategies and solutions. Here are just a few of the brands our consumer packaged goods marketing agency has helped:

Whisps

Whisps

Our New York CPG marketing agency helped Whisps grow their social media following and garner 35+ million new impressions with laugh-out-loud content and fun giveaways.

 

Read the case study.

invisibobble

invisibobble

The Socialfly CPG branding team helped the hair accessories brand invisibobble inspire beauty enthusiasts everywhere with its fresh “twist it up” campaign.

 

Read the case study.

Il Makiage

Il Makiage

Our CPG marketing agency helped beauty brand Il Makiage gain 14K new followers on Instagram and generate 321K engagements on influencer-generated content.

 

Read the case study.

How to Create Brand Loyalty

Creating brand loyalty is about delivering value at every touchpoint. It starts with fresh, innovative ideas that resonate with your audience, making them feel connected to your brand on a deeper level. Here’s how our CPG marketing agency in NYC helps you build loyal customers for life:

Create demand for your products.

Create demand for your products.

In an ever-saturated marketplace, capturing the attention of consumers requires more than just traditional advertising. You need a strategic approach that connects with your target audience on a deeper level. Our CPG marketing services team knows how to craft compelling marketing campaigns that create a sense of urgency and desire.

Set yourself apart with exceptional customer service. 

Set yourself apart with exceptional customer service. 

Amazing customer service can be the deciding factor between a one-time purchase and a lifelong customer. CPG brands that excel in customer service solve problems quickly and create memorable experiences that build lasting relationships. The Socialfly CPG branding team will help you build an exceptional customer service strategy to set your brand apart from the competition.

Speak to customers’ needs with personalized content.

Speak to customers’ needs with personalized content.

In a world where consumers are bombarded with generic marketing messages, personalized content is key to building brand loyalty. When you speak directly to the individual needs and preferences of your customers, you create a connection that goes beyond the transactional. Our CPG marketing company will craft personalized content that reaches your audience on a personal level.

Leverage influencers to boost your brand. 

Leverage influencers to boost your brand. 

Influencer marketing has become a powerful tool for CPG brands looking to boost their visibility and credibility. Micro-influencers who align with your brand values can help you reach new audiences in an authentic and impactful way. Our CPG influencer agency has access to a full range of partners and celebs. We manage the entire process, from identifying the right influencers to creating compelling content and tracking the results.

Harness the power of social media. 

Harness the power of social media. 

Social media is a powerful tool, but with so many channels and ever-changing algorithms, navigating social media effectively can be challenging. The Socialfly CPG marketing team lives on social media. From crafting engaging posts and stories to running targeted ad campaigns, we’ll help you harness the full power of social.

Why Socialfly?

Search for a CPG marketing agency online and you’ll find a sea of branding and digital agencies that make big promises. The Socialfly team stands apart. We’re digital natives who know how to get results for CGP brands.

We think outside the box to come up with new and innovative strategies that set you apart from the competition. It starts with a deep dive into your brand. We want to understand what motivates your target audience. Then we can build a strategy that gets the results you want.

Our consumer packaged goods marketing agency goes beyond surface-level tactics. We partner with you to drive growth. It’s how we’ve earned a reputation as one of the best CPG marketing agencies in New York. 

Ready to take your brand to new heights? Let’s talk.

Frequently Asked Questions

What is a brand marketing agency for CPG?

GPC agencies specialize in creating and executing strategies that build and promote the brands of consumer packaged goods companies. A brand marketing agency for CPG understands the unique challenges of the CPG industry and develops tailored marketing plans to help brands stand out in a competitive market.

How is a CPG marketing company different from other marketing agencies?

A CPG marketing company specializes in the specific needs of consumer packaged goods brands. These agencies have a deep understanding of the unique challenges faced by CPG companies, such as product differentiation, brand loyalty, and consumer engagement, and they offer specialized services like influencer marketing and brainstorming for special programs like product trials and loyalty programs.

What CPG marketing services does Socialfly offer?

Socialfly offers a comprehensive range of CPG marketing services, including paid media, influencer marketing, content marketing, social media marketing, email marketing, product trials, limited editions and special packaging, and loyalty programs.

Our goal is to provide customized solutions that drive brand loyalty and increase sales for your CPG brand.

Who should hire a CPG advertising agency?

Any consumer packaged goods company looking to build brand awareness, drive sales, and foster customer loyalty should consider hiring a digital marketing agency for CPG brands.

Whether you’re launching a new product, entering a new market, or looking to improve your existing marketing efforts, our CPG advertising agency can provide the expertise and strategies needed to achieve your goals. Socialfly has solidified its place as one of the best CPG marketing agencies in New York.

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